Baxi Group Chooses New Web Platform from Open Text

2 Sep 2008

Open Text™ Corporation (NASDAQ: OTEX, TSX: OTC), a global leader in enterprise content management (ECM), announced today that Baxi Group, one of Europe's biggest manufacturers of domestic and commercial water and space heating systems, has teamed up with Freestyle Interactive and Open Text's Web Solutions Group RedDot, to launch new websites for its Baxi brand in the UK and Italy.

The Open Text web content management system allows employees from across the company to create, edit and approve web content before it goes live on the website. Baxi Group's marketing departments are now able to take complete control of all online output and messaging, which will reduce the cost and time associated with outsourcing web management to third-party agencies.

Baxi Group worked closely with RedDot, Open Text's Web Solutions Group, a dedicated team of web solution experts, and Open Text business partner Freestyle Interactive, which helped with the design, build, hosting and implementation of the new website, incorporating the latest web technologies from Open Text.

Luke Vanhegan, Group IT Development Manager at Baxi Group, said: "For a brand-led organisation like Baxi Group, our online offering needs to accurately reflect our visions and corporate identity. The new-look website will not only enhance the way our organisation communicates with consumers, installers, suppliers and specifiers, but will also dramatically change the way we approach managing our online content."

He continued: "Using Freestyle to design and execute the websites in the Open Text environment has worked very well for us. Our partnership with Freestyle and Open Text will enable us to develop our online strategy in greater depth across the Group."

Andy Bellinger, Country Manager for RedDot in the UK commented: "We are delighted that Baxi Group has chosen Open Text's RedDot as its preferred web content management partner. Companies are increasingly looking for rapid, affordable and dynamic ways of delivering their corporate communications and messaging across their global websites and we are confident that the new system will immediately transform the way Baxi Group does business."

Open Text's Web Solutions Group

Open Text's Web Solutions Group, with more than a decade of experience in leading Web Content Management (WCM) software, provides web solutions to create, manage and deliver the content that drives business. The content management and delivery solutions are recognised throughout the industry for their legendary ease of use and feature leading multilingual support; enterprise Web 2.0 capabilities; content integration; and contextualised delivery. From mid-market to enterprise, more than 2,600 clients around the world rely on this expertise to create, manage and deliver personalised Web experiences for their intranets, extranets and Web sites.

For more information on RedDot Web Content Management Solutions from Open Text, go to: http://www.reddot.co.uk/

About Open Text

Open Text, an enterprise software company and leader in enterprise content management, helps organizations manage and gain the true value of their business content. Open Text brings two decades of expertise supporting 46,000 customers and millions of users in 114 countries. Working with our customers and partners, we bring together leading Content Experts™ to help organisations capture and preserve corporate memory, increase brand equity, automate processes, mitigate risk, manage compliance and improve competitiveness. For more information, visit http://www.opentext.com/..

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